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Its something that we certainly support. The various challenges everybody's having from working at home, for example, you realize that everybody's situation is different when you're working. It shouldn't be on any journalists of color, or anybody of color, to have to go and 'solve this problem' in somebody's company. If it's not being solved from the top down, it shouldn't be a burden for people just trying to build their career. And so that was the way I looked at the future for me. NPR faces financial pressures from two fronts. A member of the Republican Party, Gibbs was a software engineer and missionary before entering politics. "A really important strategic vector that we'll be talking about more within the company going forward is maximizing the value of the content wherever it can live and wherever the audience demands it," NPR Chief Operating Officer Will Lee says in an interview. You have stated that DEI is your top priority at NPR. Current: How have your priorities for NPR changed since you became CEO? As President, he held strategic and operational oversight of Scripps Networks Digital division and Scripps Networks Interactive, which includes six cable networks: Food Network, HGTV, Travel Channel, DIY, Cooking Channel and Great American Country. Mr. Lansings colleagues attribute the growth to his embrace of digital formats and the understanding of audiences that he gleaned from the private sector. Born and raised in Albany, New York, Lansing was trained as a lawyer, and was long involved in politics and government.During the American Revolution he was military secretary to General Philip Schuyler. NPR Names John Lansing President And CEO : NPR - NPR.org That said, Mohn set higher annual expectations for the network in fundraising and agreed to be co-chairman of its 50th-anniversary capital campaign. Lansing says even that proved overly optimistic. Pack then took a number of actions that raised fears about the independence of the agency, which includes Voice of America. Current: Can you be more specific about what that looks like in terms of how you reach people who may not already know about NPRs podcasts? NPR's total workforce has grown by about 50 percent since before that crisis. ", "It's always difficult in these situations, and I don't want to minimize the impact that it will have on our colleagues and in some cases, you know, our ability to do what we do," Lee says. Sometimes you have to hear other people's truth and accept it for what it is, not translate it into your truth, therefore it's no longer what it is. hide caption. "However, when you think how we look out longer term, right, not just for 20 years, but several years out, it's really about building a sustainable financial future for NPR.". It all goes back to our mission: serving the American public, recognizing the American public is a diverse mosaic that makes America great and strong, and making sure that we're building systems and content that resonates with all Americans. NPR announces layoffs, cutting jobs by 10% as ad revenue drops : NPR At the center of a graphic is our commitment to DEI, and all of our work in that circle is surrounded by four pillars. NPR's chief executive announced the network would lay off roughly 10% of its . Current: You recently made some changes to NPRs digital strategy by moving to integrate digital operations into divisions throughout the organization.This also includes eliminating the role of chief digital officer held by Thomas Hjelm at the end of February. There were about 20, 25 different meetings in the course of about 45 days. And its tied to the same variables you would know yourselves, which is, how fast can the vaccines be deployed? That content executive position has not yet been filled; its creation led to the departure of then-NPR chief news executive Nancy Barnes. This is just dishonest, especially since NPR became what amounted to a voice of the opposition in its coverage of this dysfunctional federal agency. Were they targeted to specific spending areas or just for general costs? Lansing: You have to imagine a picture, if you will. And how's that being measured and accounted for? NPR has also been the nation's leading producer of podcasts since Podtrac started measuring audiences. Current: NPR and a group of stations started a pilot project around collaborative fundraising in 2019. Were working with member stations on topic teams for, say, political reporting or criminal justice reporting across the system. So Im pleased to see that that short era is over. The ratings for our weekend magazine shows are actually slightly greater than they were a year ago pre-pandemic, so thats a bright spot. I established DEI as our top priority on Jan. 5 of 2020. CEO John Lansing discusses NPR's diversity efforts, budget - Current John F. Lansing (he/him) oversees one of the country's most iconic news organizations, whose rigorous reporting and unsurpassed storytelling connects with millions of Americans every day on the air, online, and in person. Four years ago, Lansing was named by President Barack Obama to be the first chief executive of the broadcasting outfit that was renamed the U.S. Agency for Global Media. With a nationwide network of award-winning journalists and 17 international bureaus, NPR and its Member stations are never far from where a story is unfolding. We're funded by your subscriptions, your donations, advertising, and a generous grant from the Wyncote Foundation. I think leaders are accountable for walking the walk, for doing what they say they're going to do. Podcasting in particular allows NPR to reach audiences that are not necessarily tied to a radio., Paul Haaga, the chairman of NPRs board, said in a statement that Mr. Lansing was a listener and a collaborative leader with a passion for our public service journalistic mission who will help us continue to expand the audience for our storytelling.. What advice would you give to young journalists of color when navigating these white spaces, but attempting to make a change? Last year brought a host of challenges to NPR: a multimillion-dollar deficit, calls for changes in its workplace culture and a hit to broadcast listening. August 20, 2022 August 20th is National Radio Day. The layoffs are in keeping with an increasingly grim landscape for media companies over recent months. In Mr. Mohns first full year on the job, NPR operated in the black after having run a deficit for five of the six preceding years. Mike Morgan/Mike Morgan When you first got to NPR, what did you think? It puts a filter on that helps us explain even unpopular decisions, how they link to our mission. Well, what we're doing right now, I think communication. President Joe Biden and Senate Majority Leader Chuck Schumer speak to reporters as they depart the Senate Democrat policy luncheon at the Capitol on March 2. Chief Executive Officer and Director of the, Cable & Telecommunications Association for Marketing, Florangela Davila to Become KNKX News Director, NPR Hires Noelle LaCharite As VP Digital Technology. NPR strives to create a more informed publicone challenged and invigorated by a deeper understanding and appreciation of events, ideas, and cultures. So I would tell my younger self to be confident, calm down, it's all gonna work out. Its not a sidebar. Current: What are some of the highlights of that strategic plan? "The challenges he will face at NPR are not dissimilar to challenges across the media landscape as a whole," said Sheikholeslami, who will soon take up the CEO job at New York Public Radio. While serving as chief operating officer, she took on a greater role during two of Mohn's medical leaves and in the aftermath of the sexual harassment scandal. He took over a troubled organization beset by infighting and bureaucratic inefficiency. What we now call the North Star of our strategic plan is our DEI efforts as it filters through everything that we do with all of our work. Listeners consider public radio an enriching and enlightening companion; they trust NPR as a daily source of unbiased independent news, and inspiring insights on life and the arts. Why did you undertake this? During the depths of the Covid-19 pandemic, NPR was at risk of laying off staff when sponsors canceled their spots on the network, said John Lansing, NPR's chief executive. NPR's chief news executive, Nancy Barnes, said Friday she would be leaving the network, prompted by NPR CEO John Lansing's decision to create a new executive role above her. How cool is it to be at. Coming into public media, which I love, I noticed something that would be unusual in commercial media, in that there really wasnt a great investment in marketing podcasting to outside audiences off of our platforms. And it really opened the funnel. Scripps Networks September 5, 2019; Washington, D.C. - The NPR Board of Directors announced today that it. And be a good listener. John Lansing Jr. - Wikipedia Its new president and chief executive is John Lansing, a former cable executive who for the last five years has run the U.S. Agency for Global Media, the federally funded organization behind. I would enjoy being on a podcast talking about politics. NPR has a new CEO. It was a reckoning for all of us together collectively at NPR. The ratings have tanked because all they talk about is race. All of those underlying effects generally lead to whatever effects were going to have in corporate sponsorship. "Governments around the world are increasingly cracking down on the free flow of information; silencing dialogue and dissent; and distorting reality," Lansing said in a speech he delivered in May to the Media for Democracy Forum. One thing I would say is, research the places you're looking at to either begin your career or advance your career and understand where they are on these issues. Its an inclusive process. Leading the organization through it all is CEO John Lansing, a longtime media executive who has been on the job since October 2019. He guided the organization in becoming a leading developer of unique content across television, digital, mobile and radio platforms. John Lansing, CEO, photographed for NPR, 22 January 2020, in Washington DC. NPR Names Veteran Media Executive John Lansing As Its New CEO So I brought in Michael Smith as our new chief marketing officer almost a year ago. NPR's chief executive announced the network would lay off roughly 10% of its current workforce at least 100 people and eliminate most vacant positions. NPR's John Lansing Discusses the Importance of Integrity in Journalism By Nicole Jones - October 30, 2020 0 463 NPR National President and CEO John Lansing joined the Belmont community for a conversation about integrity in journalism, highlighting its importance especially during an election year. I'm sure that's true even today. In a memo to. I subscribe to the notion of leadership as a servant leader, that the role of leaders is to support the team to do their best work. So I think thats being offset by some listening through smart speakers and even online, and thats helping to offset some of the reduction in listening within vehicles. NPR hosts' departures fuel questions over race. The full story is Mr. Mohn led the push into podcasting and helped stabilize the organization after years of management turnover and budget deficits. Lansing clearly had an ongoing interest in the USAGM story and the notion that that at some point along the line he did not provide his take, at minimum, to NPR reporting staff, on the story beggars belief. John Lansing, CEO, photographed for NPR, 22 January 2020, in Washington DC. John Gibbs is an American far-right political commentator and politician. The ratings for our weekend magazine shows are actually slightly greater than they were a year ago pre-pandemic, so thats a bright spot.. Today is a good day to remember the vital role public radio plays in providing the information we all need to fully exercise our rights in our democracy. What was it like for you to watch that happen? In May 2020, four NPR female hosts of color Garcia-Navarro, King, All Things Considered host Ailsa Chang and Weekend All Things Considered host Michel Martin sent a letter to Lansing . We need help now. So we began an intensive set of Zoom meetings that I attended, each one with a member station and a qualified potential donor. Its a real business with real market dynamics.. John F Lansing, National Public Radio Inc: Profile and Biography He made his mark in his current job with stirring defenses of journalism, free from government interference. The streaming platform Spotify paid nearly a quarter-billion dollars to buy the podcast producer Gimlet, founded by former staffers of NPR and other public radio outlets. NPR To Layoff About 10% Of Current Staff - Deadline advanced degree - political agility. He soon made DEI the top priority at NPR. Our goal of developing our audience as a younger and more diverse audience requires that we invest in marketing, we invest in content, and we partner with platforms where those audiences can be found rather than expecting younger and more diverse audiences to come to our platforms, necessarily. While they do not broadcast within the U.S., the Voice of America and the other media outfits Lansing has overseen typically adhere to traditional concepts of factual, nonideological journalism, with the frequent exception of Radio Mart historically an anti-Castro and anti-Cuban communist outlet. Last summer, we definitely had a racial reckoning. He won praise for doing so and says he informed leaders of SAG-AFTRA on Tuesday about the impending job cuts. I'm kind of a politics junkie. Instead, Whitney really helped us to buckle down with discipline, understand what's going on, and meet with women of color [in the organization], as we're doing tonight in our executive committee meeting, which we do regularly now. Media Exec John Lansing to Become New CEO of NPR - Variety If you had to create a podcast, what would it be about? Current. Were certainly not over, were not at a finish line. How does the economy react to all of that? John Lansing - Quick Profile. NPR Announces Layoffs In 'Major Loss' For Network If we don't get this right, then our audience of the next 50 years will lack the diversity that would give it the ability to grow and thrive and prosper and even survive. Copyright 2023. I just think we have a special and unique thing as a company. I think we're moving forward. NPR Selects Voice of America Boss as Its New Leader, https://www.nytimes.com/2019/09/06/business/media/npr-john-lansing.html. But thats our commitment. And its where our focus needs to be right now. NPRs search for a new CEO is finally over! She really has helped us, and she's brought discipline to a process that in the past might have been people talking past each other a little bit and waiting for things to blow over. Lansing Last year brought a host of challenges to NPR: a multimillion-dollar deficit, calls for changes in its workplace culture and a hit to broadcast listening. Yet the tech and media industries' prospects stand at odds with a tight labor market and low unemployment more broadly. Lansing said in an interview with Current Thursday that one of his first observations upon joining NPR was that we needed to double down our efforts in diversity, equity and inclusion. Scripps Networks And the fourth one is to diversify and grow our revenue models so that were not overly reliant on one or two revenue streams to help strengthen our future financials. I, and the management team, all of us, we determined that was going to be a priority for the year 2021. But here, Lansing basically jumps over those disclaimers using the lame attribution of private citizen.. Lansing, who is . And as the year unfolded, we began to develop our three-year strategic plan. John Lansing testifying before a House Appropriations subcommittee in July. We are not just putting out regulations or policies and paperwork. Reliable Sources: NPR names new chief executive | CNN Business Lansing: When we look at our strategic plan and our commitment to growing our audience of the future, its clear to us that every corner of NPR has a digital on-demand initiative thats critical to our success and that it makes more sense to have the digital assets closer to the work thats influencing our audiences and growing our audiences. We had begun a lot of work under [Chief Diversity Officer] Keith Woods' leadership to really move us forward. In an email to the staff on Friday, John Lansing, who joined the nonprofit as chief executive in September, projected that NPR would fall $12 million to $15 million short of the amount it had . That's a big thing too: having a common understanding of what management's committed to, what the Board supports, the work that's in front of us to live up to it, and ultimately diversifying our audience which leads to the business purpose. The budget for the new fiscal year is set below last years actual based on our forecasts on continued downward pressure on corporate sponsorship. So at the end of the day, its a commitment, but this also has to be accountability. He was promoted to news photographer after two years, then moved on to managing editor, news director, and leadership of commercial television affiliates around the country. My top goal is to support the women of color at NPR so that they feel like they have more upward mobility.. So we were pleased to see SAG-AFTRA join our efforts. NPR has tapped longtime media executive John Lansing to become its next president and CEO. Lansing: I guess I would comment just as a citizen watching from outside. John Lansing, a veteran government broadcast and cable television executive, has been selected by NPR's corporate board to succeed its current chief, Jarl Mohn. Current: NPR has helped stations during the pandemic by delaying planned changes to the dues they pay. Weve seen a gradual comeback. Twitter: https://twitter.com/johnlansing. It began to improve a little bit as we moved into August and September, as corporate sponsorships began to recover a little bit. When asked about his priorities, Lansing invoked what he has called the network's "North Star'' since his arrival in the fall of 2019: a push to ensure the network has a bigger and broader audience base, rooted in younger and more diverse listeners, readers and consumers. "What we've shown with podcasting is that we can take some of our core journalistic assets and we can create new formats and new programs around them and actually reach new audiences. First, we're a nonprofit. hide caption. What steps does NPR still need to take in this area? 2016 John Lansing leading a moderated a discussion with the members of the International Media Coordinating Council (ICC) about a unified strategy for the future. And theyre all expected to articulate a DEI goal thats measurable, actionable, and that they can be held accountable for and will be. John Lansing is taking over for outgoing CEO Jarl Mohn, who has led the organization for . Notify me of follow-up comments by email. Government support for the public radio system isn't in any immediate jeopardy. In what ways do you think NPR has forced you to grow, and in what areas are you growing that you weren't before NPR? And I still think we have a long way to go. John Lansing, a media executive with government broadcast and cable television experience, has been named by NPR's board to succeed its current chief, Jarl Mohn who announced the plan to step down after his 5-Year term ended. You go to college and all the sudden you're like 'wait a minute, I've got to do something when this is over.' Well, I like NPR Politics a lot. The first pillar is to expand the power of the national-local partnership into the on-demand future. Your email address will not be published. The newsroom currently stands at just shy of 490 people, while programming has shot up to 230. Podtrac, which measures the audiences of podcast publishers, has consistently placed NPR at the top of its monthly rankings. The network has won acclaim for its coverage of wars and disasters, yet suffered its own crisis and tragedy in 2016 when its David Gilkey and Zabihullah Tamanna were killed while on assignment in southern Afghanistan. NPR In an interview, Lansing said he wants to build on NPR's successes in broadcast news and entertainment to become even more dominant in podcasting and more prevalent in streaming. Mr. Mohn was pressed about his leadership in a tense NPR interview and later apologized to employees for not taking action sooner. He joined NPR after serving as CEO of the U.S. Agency for Global Media.

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